Marketing and communications manager with expertise in strategy, event management and digital media.

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My career path

Since December 2022, I have been Head of Marketing and Communications at Emeria Switzerland. Under my leadership, the group's successful rebranding was implemented: Since February 1, 2025, all locations have operated under the strong Vimova brand. The specialized brands for mountains, insurance, and luxury real estate remain independent under the Emeria holding company.

Since the end of 2025, I have also been responsible for the Project Management Office (PMO) and support the management team in steering and implementing strategically relevant internal projects, which are scheduled for completion by approximately the second quarter of 2026. In this role, I contribute my experience in communication, structure, and project management to the further development of the organization.

During my more than 15-year career at Grand Casino Basel, I spent eight years as Head of Marketing, where I was responsible for the marketing budget, implemented advertising campaigns, and organized B2B events, shows, live concerts, and other events. My highlights include the launch of the online casino "Golden Grand" and the development of the marketing concept for the "Grand Casino Prilly" project.

In addition, I founded my own event agency twoB events, in 2017. Since 2023, I have been organizing the networking event Soothe Soiree together with three other partners.

Strategic planning, organization, budget planning, event planning, languages, marketing strategies, event management...

View CV

18 years of marketing and event experience: Over 1000 successful events, digital strategies and innovative projects.

With over 18 years of experience in marketing, events and communications, I have developed and executed successful marketing strategies and campaigns for leading companies such as Emeria Switzerland and Grand Casino Basel.

My expertise includes the planning and delivery of more than 900 public shows and events, as well as over 200 corporate events. I also manage digital platforms and drive innovative projects from concept to implementation.

Fluent in four languages, I bring creative, strategic and tailored solutions to every challenge.

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